The 12 Best Markets for Cash Flow Rental Properties (Updated for 2025)

Note: this article has been updated for 2025 with the most recent census and housing data.


The last few years have been uncertain times financially, with a pandemic and multiple armed conflicts buffeting the globe’s economies. This has reinforced the need to have a strong financial strategy that can withstand future storms. For growing numbers of people, rental properties are a way to diversity investments, hedge against inflation, and create stable cash flow. As difficult as these years have been, rental properties fared remarkably well — as I’ve shared in my monthly and annual portfolio updates — evidence for the resiliency of rental properties against financial and economic shocks. Perhaps this is why rental property investing continues to grow in popularity.


If you’re looking to buy rental properties, one of the first questions you’ll need to answer is which market you’ll invest in. I’ve previously written about how to choose a rental property market, and why cash flow is key to successful rental properties. And with out-of-state investing being easier than ever, it pays to consider all available markets, no matter where you live.


In this article, I’ll leverage my previous methodology and review 12 markets that are currently ripe for cash flow investors. If you’re not fully focused on cash flow, I’ll also mention eight other markets that provide opportunities for a strategy that is “balanced” between cash flow and potential appreciation.

My Criteria for Cash Flow Markets

To generate this list, I leveraged publicly available data as well as my own knowledge of particular markets. It is not meant to be exhaustive, and of course there are other cash flow markets that will also work — but these are the ones that I believe represent the best opportunities for investors right now.


I did use one clear criterion, though: a market had to have a price-to-rent ratio of no more than 12 in order to qualify as a “cash flow market”. That is to say, the median home price in the market had to be no more than 12 times the median annual rent. For by “balanced markets”, the price-to-rent ratio could be no more than 15.


For each market, I will provide the same set of basic data, as well as a discussion of the particular pros and cons. The markets are not ranked, per se, but the article is organized in order of ascending price-to-rent ratio. Here’s a graphic summary of the markets I’ll be reviewing:

Wait, isn’t Detroit a great cash flow market?

Detroit does have very attractive home prices — in fact, it would have a much better price-to-rent ratio than any other market on this list. But I’ve curated this list to present a range of cash flow markets that I believe are best-suited for remote investors. Detroit presents some unique challenges, particularly with respect to its falling population. At its peak in 1950, Detroit was home to 1.8M people; today, that number is just 630K. And for all the talk of a renaissance in Detroit, it continues to bleed population quite rapidly today: the city lost more than 10% of its population between the 2010 and 2020 census. So while the cash flow opportunities are certainly strong, it’s not a market that I would enthusiastically recommend to investors — particularly remote investors, who should proceed with caution.


Where did I get the data?

In order to assemble this overview, I leveraged numerous public sources of data: population and demographic data is from the US Census Bureau; state income tax and capital gains taxes are from the tax authorities in each respective state; flood risk is from RiskFactor.


Some data is harder to find, and less clear cut. Property taxes are generally calculated based on the appraised value of each property, but each market has its own quirks that make calculating an overall tax rate a bit tricky. I used various online sources who have already performed this data exercise for specific markets, such as this one.


Price-to-rent ratio is even more slippery, because of the various ways one might draw the geographic boundaries of a “market”, the relative paucity of rental data in general, and other factors. While this is not an exact science, Zillow has some of the most comprehensive data on home values and rents, so that dataset forms the basis of the average home prices, rents, and therefore the price-to-rent in each market. Note that this data is at the level of the city, not the metro area; I looked at both, and it was clear the city data provided the best proxy for the cash flow opportunity in each market.


One more quick thing…

Want more personalized help selecting YOUR market? You’re not alone — this is one of the key decisions I help my private coaching clients make as I help them to acquire their own rental properties. In fact, I’ve helped my clients purchase HUNDREDS of properties over the years that are now generating cash flow and building wealth for them. Schedule a free consultation if you’d like to chat with me about rental property coaching, or learn more about my coaching program & structure.


OK, let’s dive into these cash flow markets!


1 Cleveland, OH

Cleveland.jpg

FINANCIAL

Price-to-Rent Ratio: 7.0

Median Home Value: $107K

Median Rent: $1,280

Average Property Tax: 1.40%

DEMOGRAPHIC

City Population: 362K

Metro Population: 2.16M

City +/- since 2020: -2.7%

Metro +/- since 2020: -1.2%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 16%

Other Risks: Harsh winters

 

Overview

Cleveland is a former manufacturing center on the southern shores of Lake Erie. It grew rapidly as a shipping hub after the completion of the Erie Canal in 1832, which allowed its goods to reach the Atlantic via the Hudson River, and continued to expand for a century thereafter as a key hub for industries such as railroads and steel. In 1969, the Cuyahogo river running through the city caught fire — yes, the river was actually burning, and not for the first time, in fact — which drew attention to the issue of industrial pollution and provided a spark for the American environmental movement.

Today, the city is home to major sports franchises, such as the Cleveland Cavaliers and their homegrown star LeBron James, and well as major cultural institutions like The Cleveland Orchestra, considered one of the best in the country. But like many Rust Belt cities, the decline of manufacturing has dramatically reshaped Cleveland in recent decades. Once the 5th-largest city in the country, it is now the 53rd-largest, with its population declining from 900K in 1950 to just 362K today. But since 2010, investment has increased in the downtown area, which has seen both economic and population growth as a result. And the low cost of living means that there are lots of cash-flowing properties available. Read more on Wikipedia.

What to Like

  • Excellent price-to-rent ratios

  • Low home prices

  • Start of a turnaround?

What to Watch Out For

  • Large population declines from mid-century peak

  • Economic challenges

  • Relatively high crime and poverty rates

  • High property taxes

  • Harsh winters, and 63” of snowfall annually (and yes, harsh winters can be tough on your properties)

Eric’s Take

While the numbers work great in Cleveland, making it a great cash flow market, I worry about the city’s population growth. I’m also not a huge fan of the climate — the area gets over 5 feet of snow each winter — and the high property taxes aren’t much fun either. Still, if Cleveland does start to turn around, buying here could be a tremendous choice in the long run.


2 Birmingham, AL

Birmingham.jpg

FINANCIAL

Price-to-Rent Ratio: 8.2

Median Home Value: $124K

Median Rent: $1,259

Average Property Tax: 0.54%

DEMOGRAPHIC

City Population: 196K

Metro Population: 1.18M

City +/- since 2020: -2.0%

Metro +/- since 2020: +0.3%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 21%

Other Risks: n/a

 

Overview

A former industrial powerhouse, Birmingham’s rapid growth and output in the early 20th century earned it the nickname “The Magic City”. Later, it served as the setting for some of the most important events in the civil rights movement, including the arrest of Martin Luther King in 1963 that inspired his now famous “Letter from a Birmingham Jail”, and the infamous bombing of the 16th Street Baptist Church that same year — events that ultimately contributed to the passage of the Civil Rights Act in 1964.

Like other cities built on industry, Birmingham has struggled to maintain jobs and residents in the last 50 years — the population peaked in 1960 at 340K, and has now fallen to 196K. Of late, however, with a diversifying economy led by banking, health care, and leisure & hospitality, the city population has stabilized and the suburbs are growing. The area’s low cost of living makes it attractive to both residents and rental property investors, and many predict that the city is in the early stages of a revival. It’s no wonder, then, that Birmingham has become one of the most popular markets for rental investors. Read more on Wikipedia.

What to Like

  • Among the best price-to-rent ratios in the US

  • Low home prices

  • Low property taxes

  • Stable population — and a coming revival?

What to Watch Out For

  • Smaller market

  • Relatively high crime and poverty rates

  • Over 20% of properties have flood risk

Eric’s Take

I’m a big fan of Birmingham, and I’m currently working with several of my coaching clients to buy properties there. The numbers work very well, and though it’s a smaller market, there are plenty of deals to be had, rental demand is pretty strong, and there are a number of mature property managers. The climate is temperate & favorable. If you’re looking to maximize cash flow, Birmingham is a great choice.


3 Baltimore, MD

Baltimore.jpg

FINANCIAL

Price-to-Rent Ratio: 9.1

Median Home Value: $182K

Median Rent: $1,672

Average Property Tax: 1.37%

DEMOGRAPHIC

City Population: 565K

Metro Population: 2.83M

City +/- since 2020: -3.5%

Metro +/- since 2020: -0.4%

OTHER

Tenant Laws: Balanced

% of Homes with Flood Risk: 15%

Other Risks: n/a

 

Overview

Baltimore sits at the entrance to the Chesapeake Bay, forming one of the most naturally beautiful city harbors in America. It was the bombardment of nearby Fort McHenry by the British Royal Navy during the Battle of Baltimore in 1814 that inspired Francis Scott Key to write the poem “The Star-Spangled Banner”, which more than a century later became the official national anthem of the United States. “Charm City”, as it is known, is also famous for seafood, particularly crabs and crabcakes - in fact, Old Bay Seasoning, the famous seafood spice blend, was originally created in Baltimore.

Today, Baltimore is largely a service-based economy with a vibrant tourism sector. It also has one of the fastest-growing technology industries in the country, making it an under-the-radar tech hot spot. Read more on Wikipedia.

What to Like

  • Large metro population and economy

  • Excellent cash flow in many neighborhoods

  • Large inventory of attached homes, which can be easier to maintain

What to Watch Out For

  • Population declines (city only)

  • High crime and poverty rates

Eric’s Take

You might be surprised to see Baltimore on this list, but it’s definitely worth a look. Baltimore has struggled with violent crime for decades, and as a result it has something of a reputational problem. Perhaps as a result, housing in Baltimore is quite inexpensive for large coastal cities of its size. The Baltimore metro area is large and dynamic, and most investors are actually buying in Baltimore County, which surrounds the city of Baltimore on nearly all sides, but is politically independent from it. Many of these areas have truly excellent opportunities for high cash returns, and are still close enough to the city to offer great benefits to residents — the food scene in Baltimore is amazing, and the Inner Harbor area is not only absolutely beautiful, but is rich with museums, restaurants, sports venues, and other culture hotspots.


4 Montgomery, AL

Montgomery.jpg

FINANCIAL

Price-to-Rent Ratio: 9.3

Median Home Value: $140K

Median Rent: $1,255

Average Property Tax: 0.28%

DEMOGRAPHIC

City Population: 195K

Metro Population: 385K

City +/- since 2020: -2.6%

Metro +/- since 2020: -0.2%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 13%

Other Risks: Small market

 

Overview

Montgomery is the second city on our list in “Sweet Home Alabama”, and the first state capital. The city lies along the banks of the Alabama River, and is named for Richard Montgomery, a general in the Revolutionary War. The city also played an important role in another war: representatives from several Southern states met in Montgomery in February 1861 for the “Southern Convention” and formed the Confederate States of America, which led inexorably to the outbreak of the Civil War in April of that year. Nearly 100 years later, Montgomery became famous as the place where Rosa Parks was arrested in 1955 for refusing to give up her bus seat to a white man, which led to a court ruling ordering the desegregation of the Montgomery bus system.

As a state capital, Montgomery has a large, stable governmental sector that provides nearly 25% of the jobs in the city; education and transportation are large parts of the economy as well. Montgomery was never a large city, and at about 200K residents still isn’t — but it also never experienced large declines in population. Over the last decade, the city has invested in the revitalization of the downtown area, including parks and leisure spaces, infrastructure, and commercial and residential buildings. Read more on Wikipedia.

What to Like

  • Very low property taxes

  • Stable government jobs

  • Downtown revitalization

What to Watch Out For

  • Small market

  • Some loss of population since 2010

Eric’s Take

While Birmingham gets a lot of attention from investors, its smaller neighbor to the south is a ripe target as well. Montgomery is quite a bit smaller, which comes with the risks of slower rental demand and less mature property management, but quality of life is improving due to investments in the city’s downtown core, and Montgomery’s crime rate is lower than in all of Alabama’s other major cities. I also like that it’s a state capital, because government jobs form a very stable core for the local economy.


5 Memphis, TN

Memphis.jpg

FINANCIAL

Price-to-Rent Ratio: 9.5

Median Home Value: $142K

Median Rent: $1,248

Average Property Tax: 0.99%

DEMOGRAPHIC

City Population: 618K

Metro Population: 1.34M

City +/- since 2020: -2.6%

Metro +/- since 2020: -0.7%

OTHER

Tenant Laws: Balanced

% of Homes with Flood Risk: 13%

Other Risks: n/a

 

Overview

Memphis is the largest city along the Mississippi River. Its access to the river played a role in its early economic development, when it became the leading market for the export of cotton and lumber. Like Birmingham, it also featured prominently in the civil right movement, and was the site of the 1968 assassination of Martin Luther King Jr. The city has long been a cultural hub as well — American blues music traces its roots to Memphis (the music clubs on Beale Street remain popular attractions today), and Memphis-style barbecue is world-renowned.

This is the first large city on our list that has not lost significant population from its peak. Memphis grew to 650K residents in 1980, and has remained relatively stable since then. The current economy is diversified, but is led by transportation & logistics — there is still a busy inland port on the Mississippi River, but Memphis is also ideally situated with rail, road, and air connections, making it a ripe target for any company looking to deliver goods to the eastern half of the US. This is why the city’s largest employer, FedEx, has its global headquarters in Memphis and maintains its largest air hub at the Memphis International Airport, which as a result is the world’s second-busiest cargo hub. Many other companies, including Amazon and Nike, are making significant investments in warehousing & logistics as well. Health care is another major industry in town, with the St. Jude Children’s Hospital leading the way. Read more on Wikipedia.

What to Like

  • Very solid price-to-rent ratios

  • Mature infrastructure for remote investors

  • Favorable climate

  • No state income or capital gains taxes

What to Watch Out For

  • Relatively high crime & poverty rates

Eric’s Take

Memphis is my primary investment market, so naturally I think it has a lot going for it! Quite a few of my coaching clients are investing in Memphis as well. It doesn’t get the kind of attention that Nashville does in the press, but it is an increasingly popular investment market, which means it has mature providers in the turnkey and property management industries. Investment in the city is increasing, both from private entities like FedEx and St. Jude, and from the public sector as well — there is a multi-billion-dollar downtown revitalization underway. While the city does struggle with crime in some neighborhoods, it remains a great place to live and work, and in addition to the strong cash flow opportunities, investors should like the climate and the fact that Tennessee has no state income taxes. Overall, I think Memphis is one the most attractive cash flow markets in the country.


6 Dayton, OH

Dayton.jpg

FINANCIAL

Price-to-Rent Ratio: 10.5

Median Home Value: $145K

Median Rent: $1,147

Average Property Tax: 1.50%

DEMOGRAPHIC

City Population: 135K

Metro Population: 814K

City +/- since 2020: -1.5%

Metro +/- since 2020: +0.0%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 23%

Other Risks: Small market

 

Overview

200 miles southwest of Cleveland, and sandwiched between the much larger cities of Columbus and Cincinnati, lies the city of Dayton. It is perhaps most famous for being the “birthplace of aviation” — Orville Wright was born there, and he and his brother Wilbur performed many of their test flights and demonstrations in a cow pasture outside the town (though not the first flight, which was famously at Kitty Hawk, NC.) The city is still heavily involved in the aerospace industry — numerous research & development labs make their home there, and there is an air force base not far from where the Wright Brothers perfected their flying machine.

Dayton’s trajectory is similar to Cleveland and other Rust Belt towns: strong growth through mid-century, followed by decades of economic and population declines that have recently been countered with increased investment in urban renewal projects. Expansion of parks, arts & entertainment facilities, and infrastructure in the downtown area has helped to revitalize Dayton since 2000, but the city’s population has nonetheless continued to fall, and now stands at just 135K, about half what it was at its peak in 1960. Health care and education are the two fastest-growing industries, and largest employers, in the city. Read more on Wikipedia.

What to Like

  • Strong price-to-rent ratios

  • Low home prices

What to Watch Out For

  • Small market

  • Large population declines from mid-century peak

  • High property taxes

  • 23% of homes have some flood risk

Eric’s Take

Like Cleveland, Dayton has great financials and lots of opportunity for strong cash flow. Also like Cleveland, it faces challenges maintaining and growing its population and economy. The climate is better, but the market is smaller, which can pose specific challenges with remote rental properties (such as slower turns and fewer mature property managers). Dayton is a good choice for investors worried exclusively about cash flow, and who don’t mind a smaller market.


7 Lansing, MI

FINANCIAL

Price-to-Rent Ratio: 10.8

Median Home Value: $150K

Median Rent: $1,157

Average Property Tax: 1.90%

DEMOGRAPHIC

City Population: 112K

Metro Population: 473K

City +/- since 2020: -0.5%

Metro +/- since 2020: +0.0%

OTHER

Tenant Laws: Renter-Friendly

% of Homes with Flood Risk: 16%

Other Risks: Small market

 

Overview

Lansing is the state capital of Michigan, but only its sixth most populous city. Still, it was quite a bit less populous when it became the capital in 1847, ten years after Michigan became a state: at the time, Lansing had only about 1,000 residents. There was a desire to move the state capital out of Detroit because of concerns about its proximity to Canada — Britain controlled Canada at the time, and the War of 1812 was still fresh. Many cities lobbied hard for the privilege, but after months of political wrangling, no consensus could be reached. So the Michigan House of Representatives (mostly out of frustration, it seems) declared the tiny township of Lansing the state capital.

Modern-day Lansing does more than state business: it is also a center for industries like education, insurance, and car manufacturing. General Motors has a hi-tech factory in town, and the enormous Michigan State University makes its home in nearby East Lansing. Read more on Wikipedia.

What to Like

  • Stable population

  • Government jobs

What to Watch Out For

  • Smaller market

  • Very high property taxes

  • Renter-friendly laws

Eric’s Take

Lansing is a smaller city, but its the best cash flow market in Michigan — more predictable and stable than Detroit, but cheaper than Ann Arbor, Grand Rapids, or Traverse City. The state government forms a stable foundation for the local economy and jobs, which is great, but the property taxes will take a bite out of your profits.


8 Augusta, GA

Augusta.jpg

FINANCIAL

Price-to-Rent Ratio: 11.0

Median Home Value: $170K

Median Rent: $1,288

Average Property Tax: 0.83%

DEMOGRAPHIC

City Population: 200K

Metro Population: 629K

City +/- since 2020: -0.6%

Metro +/- since 2020: +3.0%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 14%

Other Risks: Small market

 

Overview

Augusta is the second-largest city in Georgia, after Atlanta, and lies on the Savannah River that forms the border with South Carolina. In its early history, it was the capital of Georgia, before ceding that designation to Savannah (and later, to Atlanta). The city plays host to one of the biggest annual sporting events of the year, the Masters golf tournament, which for the last 80+ years has been played at the August National Golf Club. Both the course and the tournament were the brainchild of the great Bobby Jones in the 1930’s; today, it provides a reliable infusion of money into the local economy for several weeks every April.

The modern city of Augusta is a regional center for biotechnology and cybersecurity. The largest employer in town is the army installation at Fort Gordon, home of the US Army Cyber Command. The metro area is growing rapidly, having added over 40K residents in the last decade. Read more on Wikipedia.

What to Like

  • Growth in metro population

  • Economy built on future growth industries, like cyber

  • Landlord-friendly laws

What to Watch Out For

  • Smaller market

  • High cash-flow is becoming harder to find as prices rise

Eric’s Take

Having watched the Masters on TV for many years, I knew about the local golf course before I knew much about the city itself! But like other small- to mid-sized Southern cities, Augusta has become an investor favorite — particularly for those who may have invested in Atlanta in the past, where cash-flowing deals are now very hard to find. It’s a smaller market to be sure, but the area is growing, and that growth is built on high-paying industries of the future, which bodes well for both home and rent prices in Augusta going forward.


9 Omaha, NE

FINANCIAL

Price-to-Rent Ratio: 11.6

Median Home Value: $182K

Median Rent: $1,313

Average Property Tax: 1.53%

DEMOGRAPHIC

City Population: 483K

Metro Population: 984K

City +/- since 2020: -1.7%

Metro +/- since 2020: +1.7%

OTHER

Tenant Laws: Balanced

% of Homes with Flood Risk: 7%

Other Risks: n/a

 

Overview

Omaha is the largest city in Nebraska, and the 40th largest in the country. Established in 1854, it’s known as the “Gateway to the West”, a nickname that was apt even 50 years before when the Lewis & Clark expedition passed by the riverbank where Omaha would later sit. The World’s Fair was hosted here in 1898, and President Ford was born there in 1910. During World War II, an Omaha factory produced over 500 B-29 bombers, including the two used in the atomic bombing of Hiroshima and Nagasaki.

Unlike most cities on this list, Omaha has experience strong recent growth, adding nearly 20% to its population between 2010 and 2020. While its early economy focused on transportation and logistics due its central location in the United States, it now has a growing and diversified economy. Omaha is home to several Fortune 500 companies including Berkshire Hathaway (Warren Buffett is often call the “oracle of Omaha”), Union Pacific Railroad, and of course Mutual of Omaha. Read more on Wikipedia.

What to Like

  • Strong population growth

  • Only 7% of homes have flood risk

What to Watch Out For

  • Relatively high property taxes

  • Home prices are on the high side

Eric’s Take

Omaha is one of the fastest-growing markets on this list: it has doubled in size since 1950, and added 20% between 2010 and 2020 alone. For a market with those growth statistics, prices are still relatively affordable, which is a tough combination to find. The city combines Midwestern charm with an urban vibe, and is known to be among the most livable cities in the country. While the price-to-rent ratio isn’t the juiciest, and the property taxes are a bit high, Omaha could still be a compelling choice for cash flow investors.


10 St. Louis, MO

StLouis.jpg

FINANCIAL

Price-to-Rent Ratio: 11.7

Median Home Value: $173K

Median Rent: $1,234

Average Property Tax: 1.16%

DEMOGRAPHIC

City Population: 281K

Metro Population: 2.80M

City +/- since 2020: -6.6%

Metro +/- since 2020: -0.8%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 14%

Other Risks: n/a

 

Overview

St. Louis is the 21st-largest metropolitan area in the United States, and sits on the western bank of the Mississippi River that forms the border with Illinois. It hosted both the World’s Fair and the Olympics in 1904, becoming the first city outside of Europe to host the Olympics. In 1965, construction was completed on the Gateway Arch, a now world-famous architectural landmark that has become a symbol of the city and a popular tourist attraction.

Like other midwestern cities, it boomed during the period of industrialization in the early 20th century, providing jobs to new immigrants and migrants from the South; even today, St. Louis contains the largest population of Bosnians outside of Bosnia. Since then, the population has declined due to de-industrialization and suburbanization — but while the city population has fallen, the greater metro area has continued to grow, and it now boasts a large, diversified economy that produces over $160B per year in goods and services. Read more on Wikipedia.

What to Like

  • Large metro population and economy

  • Strong cash flow opportunities in specific neighborhoods

What to Watch Out For

  • Population declines (city only)

  • Relatively high crime and poverty rates

Eric’s Take

The cost of living is low, so the cash flow opportunities are quite strong in many pockets of the metro area. While the city has suffered huge population declines in the since 1950, part of that is due to the city’s inability to annex fast-growing suburbs over that period, as many other cities did — the greater metro area has continued to grow, and is now one of the major economic engines in the Midwest. I do worry about the nearly 9% decline in the city’s population since 2010, but the size of the market means plenty of buying (and selling) opportunities, mature property managers, and no shortage of demand for high-quality rental homes.


11 South Bend, IN

SouthBend.jpg

FINANCIAL

Price-to-Rent Ratio: 11.7

Median Home Value: $176K

Median Rent: $1,252

Average Property Tax: 0.94%

DEMOGRAPHIC

City Population: 103K

Metro Population: 325K

City +/- since 2020: +0.0%

Metro +/- since 2020: +0.0%

OTHER

Tenant Laws: Landlord-Friendly

% of Homes with Flood Risk: 23%

Other Risks: Small market; harsh winters

 

Overview

South Bend is so named because it lies near the southernmost bend of the St. Joseph River, just five miles from the Michigan border. Due to its proximity to Lake Michigan, the city experiences tough winters with nearly six feet of snowfall per year. Incorporated in 1865, South Bend grew and prospered as a trade and manufacturing hub for nearly a century — in fact, by 1950, nearly half of the jobs in town were in manufacturing, led by Studebaker. The nearby University of Notre Dame has also contributed to the city’s economy and culture over its history. Recently, the city gained national attention thanks to its former mayor Pete Buttigieg, who was the first openly gay person to launch a major presidential campaign, and later served as Secretary of Transportation. He is the first openly gay Cabinet secretary in U.S. history.

With the closing of the major Studebaker plant in 1963, South Bend struggled to find its footing in a post-manufacturing economy, and lost nearly 25% of its residents. Since 1990, though, the population has been stable, and has recently started to rebound thanks to investments in the riverfront area, and incentives to grow the city’s technology sector. Read more on Wikipedia.

What to Like

  • Low state income and capital gains tax

  • “Turnaround city”

What to Watch Out For

  • Very small market

  • Harsh winters, with 70” of snowfall annually

  • 23% of homes have some flood risk

Eric’s Take

There are excellent cash flow opportunities in South Bend, including wide availability of small multi-family properties. There’s a good case to be made that this is a city on the upswing. However, it’s a very small market — it’s right on the “cut-off line” of what I would consider to be a viable rental market in terms of population. But if you’re someone who prefers a smaller market, South Bend is a great target.


12 Pittsburgh, PA

Pittsburgh.jpg

FINANCIAL

Price-to-Rent Ratio: 11.8

Median Home Value: $224K

Median Rent: $1,576

Average Property Tax: 0.94%

DEMOGRAPHIC

City Population: 303K

Metro Population: 2.42M

City +/- since 2010: +0.1%

Metro +/- since 2010: -1.4%

OTHER

Tenant Laws: Renter-Friendly

% of Homes with Flood Risk:: 20%

Other Risks: n/a

 

Overview

An old steel town, Pittsburgh sits at the point where the Allegheny and the Monongahela Rivers converge, and become the Ohio River — all those rivers means lots of river crossings, and Pittsburgh has a remarkable 446 bridges, earning it the moniker “City of Bridges”. But it’s also know as “the Steel City”, thanks to J.P. Morgan forming and headquartering US Steel in Pittsburgh, which by 1920 was producing nearly half of all steel made in the United States.

Today, Pittsburgh has become a magnet for young professionals, and is a leader in health care, education, and technology. In particular, the growth of tech in Pittsburgh has been the engine of its renaissance — major firms like Apple, Google, Facebook, Amazon, Microsoft, IBM, and Uber all have a presence here, and there is a robust startup community as well. It is consistently recognized as one of the most livable cities in the country. Read more on Wikipedia.

What to Like

  • Large metro population

  • Technology leader

What to Watch Out For

  • Higher home prices

  • Renter-friendly laws

  • Flood risk in some areas

Eric’s Take

Pittsburgh is a large, dynamic market that nonetheless has areas with great cash flowing rental properties. It has been on the upswing, so much so that you might now consider this a “balanced” investment market, rather than a “cash flow” market, based on home prices. The fact that Pittsburgh’s tech sector is growing so rapidly is a strong sign for its future. Flooding is common in Pittsburgh, so be sure to do your research into the flood risk for individual properties before purchasing.


Balanced Markets to Consider

If your strategy is more balanced between cash flow and appreciation, you might be drawn toward markets that are growing more rapidly, and seeing greater appreciation in home prices. You’ll definitely give up cash flow in these markets, so they aren’t the primary focus of this article, but I included them in the summary graphic, and I’ll provide a brief overview here of 8 “balanced” markets worth looking at:

  1. El Paso, TX: This growing border town is popular with investors, but the high property taxes may crimp your profits.

  2. Tulsa, OK: The Tulsa metro has now sped past 1M residents. The local oil & gas industry seems to have figured out how to avoid causing those pesky man-made earthquakes.

  3. Oklahoma City, OK: Few areas are growing as quickly as OKC, but that means prices are going up, too.

  4. Indianapolis, IN: One of the fastest-growing cities in the Midwest, Indy is a great target for “balanced” investors. Note that property taxes for investors are higher than for residents.

  5. Buffalo, NY: One of the few markets in New York State that are viable for at least some cash flow, but watch out for high property taxes and lake-effect snow.

  6. Kansas City, MO: This would have been a great cash flow market 10 years ago, but prices have increased as the city and 2M+ metro area have grown.

  7. Columbus, OH: Like Indianapolis, Columbus is an outlier in the Midwest as one of the few large cities on the rise. Like other markets in Ohio, property taxes are high.

  8. Allentown, PA: Billy Joel’s famous 1982 song put a spotlight on the economic malaise in Allentown, but more recently, things have been on the upswing.


Conclusion

The market you choose for your rental properties is one of the most important decisions you will make. But if you look at all the key data points, you can be sure you’re selecting a great market that will meet your long-term investment goals, and help you unlock the wealth-creating power of cash-flowing rental properties.

Still need more help selecting your market?

You’re not alone — this is one of the key decisions I help my private coaching clients make as I help them to acquire their first rental properties. Schedule a free consultation if you’d like to chat with me about private coaching.


And finally, here’s that graphic summary of all these markets, in case you missed it at the top:


Free Rental Property Analyzer

An Excel rental property calculator is the most important tool you have as a rental property investor. It lets you answer questions like:

  • Which of my target properties offers the best returns?

  • What will my monthly cash flow be, on average?

  • What impact will getting a mortgage have on my cash flow, and my cash-on-cash returns?

  • What will my total returns be after 10 or 20 years?

 
Those questions can be easily answered with side-by-side comparisons in the RIA Property Analyzer. I guarantee this is the best free rental property calculator out there today, and many of my readers have told me the same. It’s both powerful and very simple & intuitive to use. Check it out!


About the Author

Hi, I’m Eric! I used cash-flowing rental properties to leave my corporate career at age 39. I started Rental Income Advisors in 2020 to help other people achieve their own goals through real estate investing.

My blog focuses on learning & education for new investors, and I make numerous tools & resources available for free, including my industry-leading Rental Property Analyzer.

I also now serve as a coach to dozens of private clients starting their own journeys investing in rental properties, and have helped my clients buy millions of dollars (and counting) in real estate. To chat with me about coaching, schedule a free initial consultation.



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